E-MarketingStrategy: 4 Tips and Tools for Tracking Your Web-Marketing Effectiveness
Remember the old trope: You can’t improve what you can’t measure.
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Chartbeat
Chartbeat (Chartbeat.com) is a real-time traffic-tracking tool. Whereas Google Analytics will update your traffic information every 24 hours, Chartbeat updates every few seconds—letting you know in real-time who is on your website, what they're reading and how they found you.
This information is particularly important when running real-time social media campaigns. If you're running your contest, for example, you will need to see if the work you're doing on Twitter is working to drive traffic to your site—and if so, if you are driving them to the right places.
0 Comments
View Comments
- People:
- Jim Morrison
J.S. McDougall
Author's page
Related Content
Comments