Strategically Speaking: Surviving Volatility
Stats show recent growth in some industry sectors, but 2011 looks less rosy. It’s time to start evaluating your options.
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Some might see this volatile environment as anxiety-provoking and the end of the world as we know it. However, this new era we are entering has the potential to be an extraordinarily exciting time for the book publishing industry, and more is to be gained by embracing the changes than fighting them.
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David Hetherington
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