Getting the Word Out There
How to create effective cross-platform marketing for your next title.
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John Kremer
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• Repeat. This is really a way of saying be persistent—and then persistent again. Repetition is the key to overcoming the law of wasted effort.
Book marketing is all about
creating relationships.
I think we all know that the idea that book marketing is about relationships is true, but it took me about 10 years to identify this principle as the basis of success in marketing. And that, in turn, means one basic thing: making friends. If you know how to make friends, you’ll be a great book marketer.
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- Companies:
- Amazon.com
- Target
- People:
- Blogs Blogs
- John Kremer
John Kremer
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