E-Marketing Strategy: The Power of the Blogosphere
How to tap blogs to increase exposure of your book titles and boost sales.
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Now that your own blog is full, begin to reach out to the editors of the blogs you have added to your list. Sometimes blog editors make it very easy to find them, either through published e-mail addresses or contact forms, but often, it is much more difficult to find a direct line to an editor. Twitter is a great place to track people down. Find and follow the blog's Twitter account, and feel free to drop them a line there.
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- Companies:
- Amazon.com
J.S. McDougall
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