Lantern Books Exec ‘Cynically Optimistic’ About the Future
Martin Rowe, director of publishing for Lantern Books, offers a small, independent press’s view on marketing, online retailing, Google and more.
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If I were a shipper of books, I’d be worried. But as an environmentalist, I’m thrilled. Why are we shipping vast amounts of books all over the world when they can be done electronically?
As a result, I think there’s just a sense of concern within the industry, and I share that concern. BB
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Matt Steinmetz
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Matt Steinmetz is the publisher and brand director of Publishing Executive.
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