Promoting Literacy in the Digital Age
"Those kids who may be more inclined to technology than to printed books are likely to find that the printed word takes on new interest on the right device, loaded with the right e-reading software," he adds.
"The key to our longevity is that we listen to our customers—teachers, librarians, parents and kids," Robinson continues. "We know kids, and we know how to create and deliver to them the books they want to read. We give kids opportunities through our Book Clubs and Book Fairs to choose the books they want to read—and that is key to raising a reader." BB