Promoting Literacy in the Digital Age
Scholastic goes global to encourage reading every day. Plus, three ways other publishers can get involved.
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Officially launched in October with the campaign slogan, "Read Every Day. Lead a Better Life," Scholastic's Global Literacy Campaign is multifaceted, featuring a variety of tools and components, although its foundation, according to Good, is The Reading Bill of Rights, "a declaration of why literacy is more important in today's world than ever before."
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- Companies:
- HarperCollins
- Scholastic Inc.
- People:
- Kyle Good
- Richard Robinson
- Places:
- United States
E
Janet Spavlik
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