Promoting Literacy in the Digital Age
Additionally, several authors from other publishing houses, such as best-selling HarperCollins author Judi Picoult and Little Brown and Co.'s Malcolm Gladwell, have contributed their "Bookprints"—the list of five books that influenced who they are today—to the campaign. Bookprints, contributed to by more than 130 famous people including authors, sports figures, entertainment icons and others (Bill Gates, Tony Hawk, Eva Mendes and President George H.W. Bush, to name a few), is part of a new social networking site Scholastic has launched called You Are What You Read (youarewhatyouread.com). The site, which is fully integrated with Facebook and Twitter, and includes two versions—one for adults, and one for children ages 12 and under—allows visitors to add their own Bookprints, find other like-minded readers, and learn about and discuss books.