Chelsea Green's Challenge
• Do you think this deal ultimately damaged your relationship with retailers?
Baldwin: We did damage our relationships with independents and [the retailers participating in] our Green Partners [program], but for the most part, we have repaired the damage and moved forward with them.
• Did retailers live up to their promises of not ordering any more books from Chelsea Green?
Baldwin: I think we only lost one partner store and have added a few others since then. Not many followed through on their threats, and some just ordered [“Obama’s Challenge”] through wholesalers. We finally got an order from Barnes & Noble [for “Obama’s Challenge”] in November right after the election, and I think the book has sold well for them.