STM Publishers Embrace E-media’s Phase II
Early e-media pioneers continue to grow revenues as they move on to a ‘second phase’ of serving content to users.
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O’Reilly forecasts a more drastic change for some STM publishers. He expects to see something of a shakeout
among mid-size STM publishers due to consolidation in retail channels.
“Very small and very focused publishers who can survive on direct sales or sales through online resellers like Amazon will have a significant advantage over those who’ve depended on retail distribution,” he says. “There was a period in which retailers were embracing books that were more professional, but as the Internet becomes an increasingly useful part of the professional information landscape, retailers are backing away.”
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James Sturdivant
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