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“The objective was to produce a book using the same paper and files, and with the look and feel of offset, using a digital production line,” says Harlequin Publisher and CEO Donna Hayes. “We were convinced that digital book-printing technology offered an important opportunity to control distribution and reduce the number of books that were being overprinted.” (For an in-depth interview with Hayes, see page 54.)
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James Sturdivant
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