Cover Story: Embracing a Different Publishing World
… We're looking at the bigger picture. … Are the solutions we're offering … what the instructors and students want? Are we predicting where they're going?
NS: Do you think e-books will eventually replace print books entirely?
Mobed: … If we're delivering our material in an appropriate format, then our customers will buy. The way in which people are absorbing content today still is very much print-based. … It may not be as large as it's been; it may be more print-on-demand; it may be more customized. … It doesn't really matter to us. We're perfectly capable of delivering millions of print books every year; we're perfectly capable of servicing millions of online users. And we'll make that adjustment depending on how quickly things change in the marketplace.