Pressing Matters Face the University Press Market
New business Models, mounting manufacturing costs and market changes are all top-of-mind for the university press.
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Though technology clearly will continue to change the business, one thing that won’t change is the press’ dependence on the university for support.
“We look at the money the university provides us as a form of legitimate subsidy and, traditionally, university presses have had problems when it comes to financial accountability,” says Nelson. “For example, we have to run university press numbers on accrual accounting with balance sheets and income statements while the university goes on cash accounting. The relationship between these two practices needs to be defined more clearly.”
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Eric Butterman
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