Borders Closes Stores in 200-Plus Cities: What Lies on the Retail Horizon?
A new opportunity may exist for indie bookstores.
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Books-A-Million, which has partnered with Barnes & Noble (B&N) to offer B&N's Nook e-reader, and Borders, with its Kobo reading device (it also sells the color Micro Cruz tablet), have followed Amazon into the e-reader space, though B&N has arguably done the most of the "big three" (B&N, Borders and Books-a-Million) to integrate e-books into its retail sales and marketing strategy. With the Nook Color, B&N hopes to capture the growing children's e-book space that Amazon currently does not occupy. The company also continues to add content to the Nook, such as magazines, and, like Amazon, has struck exclusive e-book deals with publishers.
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Jim Sturdivant
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