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LaFauci: The long-term nature of these initiatives allows a "walk-before-you-run-approach." Companies can start with simple solutions, which effect the data exchanged between business partners, without tackling the onerous issues of back-end systems integration. Our experience is that you can make meaningful progress with modest investments. I agree with Toolan—B2B initiatives are the next logical extension to the enterprise systems we have come to rely upon to execute our businesses.
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