"The Future of Our Business ... Is About Data": A Q&A With New Industry Study Group Executive Director Scott Lubeck
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Extra: How is BISG's Product Data Certification (PDC) Program initiative progressing?
Lubeck: [Certification programs—such as the launching of a revised program around product data—are] at the core of BISG's mission, really. It's about improving the quality of data. And I would say, just in general, one of the things that attracted me here is [that] the future of our business, our book industry, is about data … because data has become more and more important, and not just to the supply chain. The importance of product information, product data [and] the models that support it support discovery online, [and] support many and ever-broadening areas of work and efficiency and power within our industry that we can't ignore.
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- Companies:
- Wolters Kluwer
- Places:
- United States
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T
Heather Fletcher
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Heather Fletcher is senior content editor with Target Marketing.
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