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John Lacagnina, president and CEO of ColorCentric Corp., says that 450,000 manuscripts created each year go unpublished. "If we print 20 to 100 of each of these, that's a lot of books per year," he says.
Lacagnina says that automated workflow and new color printers such as the Xerox iGen3 Digital Production Press and Kodak NexPress 2100 are making self-publishing cost-effective. His company streamlines order-processing by taking orders over the Web and receiving content as XML files and Adobe PDF documents. "On 50 percent of our orders, we never talk on the phone to the author," Lacagnina says.
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- Companies:
- Adobe
- Amazon.com
- Apple
- Association of American Publishers
- Banta Book Group
- Banta Corp.
- ColorCentric Corp.
- ContentGuard
- Eastman Kodak, Kodak Versamark
- IBM Corporation
- InfoTrends / CAP Ventures
- IUniverse
- Lightning Source Inc.
- Lulu.com
- Managing Editor Inc.
- Microsoft Corp.
- Muller Martini
- On Demand Machinery LLC
- People Magazine
- Quark Inc.
- WoodWing Software
- Xerox Corp.
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