There's Growth in Them There Stacks

Setting the Stage for Growth

Through September 2004, domestic book sales were up just one-tenth of a percent over 2003, according to the Association of American Publishers. Despite "The Da Vinci Code" phenomenon, hardcovers suffered double-digit declines in sales in several categories, including mass market and young adult categories, but were largely offset by gains in paperbacks. The fastest growing categories included religious titles and the small, but emerging market for e-books.