Pick a Title, Any Title
Tips for increasing your chances of success with new-title acquisitions.
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Todd Stocke, editorial director of Sourcebooks, which has had a number of New York Times Best Sellers throughout its history, commented that it’s something he’s seen before and expects will likely happen again—if not with just a little more tact. “I think it’s just cyclical, and I don’t think it’s a dramatically bad thing,” he admits. “There’s always been publishers capitalizing on the moment; that will never go away.”
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Eric Butterman
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