Digital Catalogs: Tomorrow’s New Trend?
Digital catalogs offer benefits, but as of yet have been slow to catch on.
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Book Business spoke to several online catalog providers and their customers to find out how much of an impact digital catalogs are having in the marketplace.
The digital catalog market is “a fairly new market,” says Cimarron Buser, vice president of marketing for Texterity of Southborough, Mass., a provider of systems and services for electronic publishing.
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David S. Chartock
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