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Dubbed DigiBook, the paper can be used for both offset and digital printing. This can eliminate the need to swap paper grades when jobs changeover, a huge boon for busy printers offering both offset and digital—an increasingly common scenario.
"Just a few years ago, printers were searching for an effective business model that could take advantage of this new emerging market," says Mark Pitts, director of printing and converting papers for Glatfelter, in York, Pa. "In 2003, it appeared that printers were beginning to reap the benefits of their hard work."
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