Focusing on Faith
Religious publishers set their sights on longevity after major growth transforms the market.
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The impact on the market
The effect, on all levels, has been profound.
“It used to be the case that a lot of presses weren’t all that interested in religion, and we had the field largely to ourselves,” points out Brian Hughes, humanities marketing manager at Oxford University Press. “But now that religion is a ‘hot’ topic, more publishers are getting in on the action, and some of our competitors have very deep pockets.”
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- Companies:
- Amg Publishers
- Baker Publishing
- BeliefNet.com
- Bethany House Publishers
- Bowker
- Bowker Books
- Deeper Faith Resources
- Evangelical Christian Publishers Association
- FaithWords
- Hachette Book Group
- HarperCollins
- Islamic Society of America
- Jewish Lights and Skylight Paths Publishing
- Llewellyn
- Multnomah Publishers
- Oxford University Press
- Random House Inc.
- Simba Information
- The Book Industry Study Group
- The New York Times
- Time Inc.
- USA Today
- Warner Faith
- Waterbrook Press
- YouTube
- Zondervan
James Sturdivant
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