Top Book Manufacturers: Printers Adapt by Following the Market
An evolving marketplace
has meant reshuffling
priorities, but basic business models are sound.
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A trend away from outsourcing has been an unexpected and welcome byproduct of recent technological and global trends, to the extent that CJK is seeing significant growth in an unexpected area: in-house mailing.
"The outsourcing trend has reversed a little bit," says Krehbiel. "Costs have gone up overseas. Ten years ago, there was almost no outsourcing; then, publishers went aggressively for it, and now some of that work is coming back. For us, it's a nice trend."
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James Sturdivant
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