36 Twitter Tips for Book Publishers
How to tweet your way to successful title and author promotions. Plus, 5 ways your company can benefit from Twitter (and 6 tips to help you maximize your following).
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10. Use Twitter to create and continue conversations. When “Pride and Prejudice and Zombies” launched to huge success, a fan created a hashtag called #ppzripoffs to allow others to post their own mash-up ideas. We caught wind of it, pushed this out to our fans and contributed our own ideas to the conversation. We picked up a lot of new followers from this.
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Noelle Skodzinski
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