36 Twitter Tips for Book Publishers
How to tweet your way to successful title and author promotions. Plus, 5 ways your company can benefit from Twitter (and 6 tips to help you maximize your following).
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23. Be authentic. We see some other authors following indiscriminately and setting up insincere-sounding auto-messages to new followers. SPAM has already started to take hold on Twitter, and authors who come across as real human beings interested in connecting with other real human beings have a leg up in getting through to potential readers.
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Noelle Skodzinski
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