36 Twitter Tips for Book Publishers
How to tweet your way to successful title and author promotions. Plus, 5 ways your company can benefit from Twitter (and 6 tips to help you maximize your following).
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22. Don’t let your Twitter account become an ad for your book. Twitter users who feel you’re trying to sell them something will generally not like you very much. Be respectful of the community, and make sure you’re bringing something of value to the table before you start encouraging people to buy your book. Noting that you’re the author of such-and-such book in your profile, providing a link in your profile to your Web site or blog, and then interacting in meaningful ways with your potential readers does a lot more than “Check out my book!” tweets.
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Noelle Skodzinski
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