Digital Directions: Are You Putting the Wrong Product in the Wrong Medium?
Important considerations for developing a cross-media product strategy.
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4. Camera-enabled. The fact that the mobile device contains a remarkably good camera has not been fully exploited. Social media applications that can intelligently organize mobile imagery have the potential of creating significant value far beyond the entertainment value of Flickr.
5. Lower resolution. The iPhone display is beautiful, but it is about 1/8 of a megapixel. Hey, you can’t have everything.
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- Andrew Brenneman
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Andrew Brenneman
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