Cover Story: Amazon: The Elephant in the Room
There’s no way around it: The Seattle-based e-tailer has become the
dominant force of change in book publishing today. Whether that’s good
or bad for the industry is no easy question to answer.
Wikert also would like to see changes in the compensation model Amazon has described for its Kindle Owner Lending Library program, which lets Kindle owners borrow and read books for free while paying authors and publishers a portion of a fund capped at a set amount; for February 2012, for instance, it was $700,000. "They're paying most publishers a flat fee regardless of how popular their books are in the library," Wikert says. "That means both publisher and author income is capped. A much more equitable model would be where they pay for performance. That's how Safari Books Online and Books24x7 do it, for example."
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Mark Henricks
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