Cover Story: Amazon: The Elephant in the Room
There’s no way around it: The Seattle-based e-tailer has become the
dominant force of change in book publishing today. Whether that’s good
or bad for the industry is no easy question to answer.
Self-Publishing Redefined
For authors who self-publish, Kindle Direct Publishing's (KDP) offer of 70-percent royalties is only one of several Amazon efforts to capture exclusive content for its e‑book platform. In addition, the company has directly sought to sign new authors and offer those who have previously self-published financial incentives for making Kindle their exclusive e‑book platform. Popular business author Seth Godin is one of the top names who has worked with KDP.
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Mark Henricks
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