A Higher Calling
Harper Collins Christian Publishing's Mark Schoenwald discusses his team's mission to unite religious publishing poewerhouses Zondervan and Thomas Nelson
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Understanding the history of both Thomas Nelson and Zondervan has also been important. The first time Schoenwald met with the Zondervan employees he referred to the fact that the company's founders, Pat and Bernie Zondervan, were an acquisitive duo, so buying and assimilating companies was part of the culture. By working with, instead of against, Thomas Nelson, their mission would become easier to fulfill.
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Jane Von Mehren
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