Special Advertising Supplement: Strategic Allies: Global Ebook Outsourcing: A Primer
For ebook conversion and beyond, global outsource
partners are guiding publishers to the future.
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Panchanathan likens a good outsource solutions provider to a well-designed piece of technology.
"Let's say you have a laptop or an iPad. That device could be used in a large company; the same laptop could be used by a family or by a child," explains Panchanathan of Aptara's scalability. "It's the same device, but different people are finding different uses for it. … So unless there are some very specific and complex requirements that we are unable to cater to in a cost-effective matter, we wouldn't say no to anybody."
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- Companies:
- Apple
- Aptara Inc.
- Pearson Company
- Places:
- India
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