Market Focus: Inside the Hispanic Book Market
Publishers grapple with disappointing sales despite a booming population.
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
He also suggests that "the thing that's really working in favor [of the Hispanic book publishing segment] is that the retailers like Barnes & Noble and Borders, and even independent stores … are expanding their shelves to make room for these titles; they're boasting about their selections; and there are basically more retailers now than, say, four or five years ago [that are] even carrying these books and serving this group," he says.
0 Comments
View Comments
E
T
Heather Fletcher
Author's page
Heather Fletcher is senior content editor with Target Marketing.
Related Content
Comments