Dishing Content on Multiple Platforms
Tim Zagat, CEO of Zagat Survey, on the evolution from guide publisher to content provider.
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What are the biggest challenges you face?
Tim Zagat: In our case, the challenge is in providing our survey data to the masses on all available platforms. We’re doing a great job at it, but technology moves quick.
What have been the challenges you’ve faced in helping to guide your brand into the digital world with all of the changes the industry is undergoing?
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Peter Beisser
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