Gene Therapy: From Book Proposal to Profit
Reference tables such as the Title Master File and Rolodex contact file (staff, authors, outsources) can be updated by any staff member and will affect any reporting throughout the system. ISBN’s are assigned at the time of contract.
Maintaining data integrity is critical, and any changes made to the Title Master File need to pass through a human “gatekeeper,” Zotz notes. The publication date, once established, is maintained in the EDP module by the production department. Vendor-required data is pulled from several modules and transmitted in a weekly feed to an outsource vendor, Quality Solutions Inc., under contract with the University of Chicago Press Distribution Center, for formatting and distribution to the marketplace.
Eugene G. Schwartz is editor at large for ForeWord Reviews, an industry observer and an occasional columnist for Book Business magazine. In an earlier career, he was in the printing business and held production management positions at Random House, Prentice-Hall/Goodyear and CRM Books/Psychology Today. A former PMA (IBPA) board member, he has headed his own publishing consultancy, Consortium House. He is also Co-Founder of Worthy Shorts Inc., a development stage online private press and publication service for professionals as well as an online back office publication service for publishers and associations. He is on the Publishing Business Conference and Expo Advisory Board.