Consumer Wise
Using Technology to Enhance Direct-to-Consumer Relationships
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Q: You have long advocated for D2C relationships. What do you see as the primary advantages of pursuing this model?
I can’t see any way forward for publishers without a viable direct-to-consumer solution in a marketplace where the retail partners do not share fundamental business data with publishers.
0 Comments
View Comments
- Companies:
- Amazon.com
- Bowker
- Harlequin
Brett Sandusky
Author's page
Related Content
Comments