Supply Chain Management
Improving communication as your books move from manufacturing through to the customers’ hands can make a big difference in your bottom line.
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“In a tightly organized, well-communicated network of distribution, you control what you push to get money out of the supply chain,” Brewer continues. “Downstream thinking is not enough; this is why reverse logistics are so important.”
In other words, supply chain conduits are dynamic and bi-directional, as forecasts of supply and demand (ideally) meet up against real-time data that indicate what is selling where and how best to adjust stock, manufacturing schedules or even marketing strategies.
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James Sturdivant
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