Gene Therapy: Climbing Aboard the E-book Bandwagon
While the technology continues to advance, another major barrier—access to content—still exists. Proprietary operating software for various e-readers has not helped to make offering content in e-book form any easier for publishers, as it has required the same title to be published in multiple formats. This has created a small industry of conversion houses that, for a fee, will create and distribute files in various formats for publishers.
Eugene G. Schwartz is editor at large for ForeWord Reviews, an industry observer and an occasional columnist for Book Business magazine. In an earlier career, he was in the printing business and held production management positions at Random House, Prentice-Hall/Goodyear and CRM Books/Psychology Today. A former PMA (IBPA) board member, he has headed his own publishing consultancy, Consortium House. He is also Co-Founder of Worthy Shorts Inc., a development stage online private press and publication service for professionals as well as an online back office publication service for publishers and associations. He is on the Publishing Business Conference and Expo Advisory Board.