Enhancing the E-book Business
In just over a year since its official launch, Vook has produced more than 100 titles of the product bearing its name and helped to advance a new digital book marketplace.
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When publishers partner with Vook—and more than 20 have, so far—"We basically say, 'Bring us what you have, and we'll find a way to make it work,' " Cavnar continues, noting that Vook handles video creation, if needed (some publishers/authors already have video); the creative treatment of the vook; and collaboration with the author, as well as the distribution and marketing.
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Janet Spavlik
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