Enhancing the E-book Business
In just over a year since its official launch, Vook has produced more than 100 titles of the product bearing its name and helped to advance a new digital book marketplace.
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"Gary shares the Vook vision. He understands that this new media approach is the best way to deliver his story to fans and readers," said Inman at the time of the "Crush It!" release.
Finding What Works
Since its initial launch, Vook has published more than 100 titles—some in partnership with publishers, some directly with authors, and about 20 original titles that it acquired and produced on its own. According to Cavnar, it is the largest enhanced publisher currently in Apple's iBookstore, with more than 70 titles. "We've got more titles in the iBookstore that are enhanced than the six big publishers combined," he says.
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Janet Spavlik
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