Special Report: Printers' Outlook: Not Your Father's (or Mother's) Book Manufacturers
5 printers tell all about their "evolution" amid the "revolution"
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I have optimism moving forward. Although it is uncomfortable for us to go through that, it's kind of fun to see how it's going to evolve. It's interesting to hear more and more publishers ask, "How can I put more value in the printed book? How do I give it more value?" You are seeing a desire by publishers to do more color or to design their covers differently. They're really looking at the printed book in a different way.
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Peter Beisser
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