Special Report: Printers' Outlook: Not Your Father's (or Mother's) Book Manufacturers

Spall: The extension of our Web-based printing system. Over the last couple of months, we've begun to build custom websites. We preload the catalog of books, so that [customers] click the book and say that they want 20 copies or 20,000—and away we go. I wouldn't say that's tremendously revolutionary, [but] that's evolutionary of our Web services—that kind of custom user website for publishers to produce a title from one to thousands. We selected some open source programming that lets us build out-of-the-box solutions for publishers.