Market Focus: Tough Sell for Reference Books
A struggling economy and changing market challenge publishers.
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Cleto says print revenues at Springer are experiencing “consistent growth,” and electronic usage is increasing due to the widespread adoption of the Springer e-Book Collection, which includes all of Springer’s major reference works.
Springer offers an ownership model to libraries, where they have unlimited and simultaneous-user access to the collection. “The market has embraced this model, and as a result, we have experienced good positive growth,” Cleto says.
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Brian R. Hook
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