Opportunity Knocks
Adult trade publishers embrace the future as they experiment with new ways to reach consumers—and continue to increase sales.
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Even libraries are making adjustments to accommodate new publishing technologies. McCoyd explains, “Libraries purchase the books outright, and the encryption attached to the [e-]book permits a one-patron-at-a-time lending model,” which mimics traditional library lending. “The patron ‘checks out’ the book and reads it on the device of his or her choosing,” McCoyd says. “When the lending period expires, the book automatically ‘checks back in,’ and the next patron can access it.”
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