Launchpad: Tips for a Successful Book Launch
Marketing experts weigh in on how to get the most out of your next campaign.
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9. Explore social networks.
We’re exploring different ways to use these sites. We created a Facebook page for our book “In God’s Name,” which deals with the nature of faith around the world. People are often surprised at the different types of communities that pop up on these sites, and we were able to target several very robust, faith-based groups.
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- Companies:
- Barnes & Noble
- Time Inc.
- YouTube
- People:
- Ruth Chamblee
Amanda Baltazar
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