The Innovators
Publishers embrace change as digital technology reshapes the industry.
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Ellen Harvey
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What are some strategies publishers can use to make OA work for them?
Open access is not a single model, so its strategies must be informed by the specific method for covering the costs by the quality of the online experience and by the goal for reaching the audience. In certain cases, we have found a sweet spot wherein open and paid editions are sufficiently complementary that we do not need a subsidy.
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Ellen Harvey
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Ellen Harvey is a freelance writer and editor who covers the latest technologies and strategies reshaping the publishing landscape. She previously served as the Senior Editor at Publishing Executive and Book Business.
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