Cover Story
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Compare that to traditional burlap-like cloth covers, where ink contracts during drying. That causes pin-sized gaps in the color, where warp and weft leave depressions in the cover material—a problem that doesn't vex the new ICG/Holliston blend.
MARGIN-BOOSTING POWER
Animation, texture, dynamic color, and other visual effects command attention. They can also send a message about the value of the content between the covers.
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