Andrews McMeel's Strategy: Building 'Bench Depth'
Diversification and strategic partnerships help position the company for a strong future in a shifting market.
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Acknowledging that the industry is "immersed in a time of considerable change and transition in almost every area—sales, marketing, production, digital initiatives, as well as content and how it is delivered," Andrews adds, "I am continually evaluating and, if necessary, changing our business model and the way we do things. With the unprecedented changes and economic challenges in the retail environment, I am keenly attentive to our processes and execution, and securing our interest in best positioning AMP for the future."
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