Are You Ready for the Future
Industry leaders tackle the challenges and opportunities ahead—from electronic publishing to online content viewing to increasing competition and declining readership—and reveal their strategies for making the coming years profitable.
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Patricia Schroeder is president and chief executive officer of the Association of American Publishers (www.Publishers.org). The trade group, based in Washington, D.C., represents more than 300 members, comprising most major commercial book publishers, and smaller and medium-sized houses, nonprofit publishers, university presses and scholarly societies.
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Brian R. Hook
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