Everything You Thought You Knew About Metadata…
You Think You're Intermediate
Your company looks to you to make sure the metadata is accurate, not just on your site, but on Amazon, Apple, Barnes & Noble, Google and more. Did you know:
1. A partner can relieve the pain of good metadata.
If at any point while reading this article you feel that your inner pinball machine just tilted and froze, it's time to look for a metadata partner. Potential partners offer services from basic to holding your hand, and their prices are thoroughly reasonable. You just need to find the right one for your scale and mission.
Thad McIlroy is an electronic publishing consultant, analyst and author, and principal of The Future of Publishing. Since 1988, Thad McIlroy has provided consulting services to publishing and media companies, printers, prepress shops, design and advertising agencies, as well as vendors serving the publishing industry.