No More Big Squeeze
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Another tactic: print two sets of proofs, and keep one at the printer for reference, Jorgensen says. Changes are phoned in, rather than consuming budget dollars to send proofs back and forth via overnight mail. Subsequent color proofs are PDF files sent via e-mail.
WHEN IN DOUBT, BID IT OUT
There are also the old fashioned ways of working smarter, such as sourcing work wherever the best price is found. Right now, Grove/Atlantic places hardcover jobs with one printer, and gets book jackets from another, because the price was lower than single sourcing. And advance reading copies were sent to Lake Book in Chicago, because they could deliver a one-week turnaround.
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